As regular readers of this blog will know, I am a great fan of Tom Fishburne and his cartoons. Tom recently announced that he was embracing cartooning full time. I have no doubt that he will be hugely successful. This is how Tom described his leap into future.
“I recently decided to take my cartooning to the next level. Ten years ago this week, I started drawing cartoons in business school. Since then, I’ve doodled nights, weekends, and early mornings, dreaming of a day when I could do it full-time.
“The hard part wasn’t finding the idea to turn my cartooning into a business. It was reaching a point where I had enough courage to leap.
“I’m creating a business called Marketoonist. After experimenting on cartoon projects with Wall Street Journal Asia, Unilever, CaseCentral and many others, I discovered that cartoons can make powerful marketing campaigns and help spread ideas. I have a few immediate projects, including one cartoon campaign that has been running for two years, and a few in the works. I have some ideas to scale it further. Overall, I’m inspired by the potential of visual storytelling in business.”