The United Nations Climate Change Conference in Copenhagen is very important for all of us living on this blue planet and a multitude of organizations are running campaigns urging governments to do the right thing and take steps to combat climate change. One of those campaigns is Hopenhagen which Ogilvy Earth have created for the United Nations and International Advertiser Association.
“The name itself is not only a play on the name of the city where the talks are taking place, but a jibe at the choices we have in the climate crisis. We can cope with climate change by moving inland and rehoming the polar bears or we can hope that we move towards a more sustainable way of living,” ad industry website CMDglobal.com reported.
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